I find that license transferring is not a horrible thing how it is right now. I think it distributes DLC rather nicely. Not everyone is willing to pay the price of some DLC. It may make the actual people who pay unhappy, but hey, that's just more butts to kick or potential people to meet. Along with the 5 month wait time and the shoddy chance for success, it balances itself out.
In my circumstance, I received all the Black Ops 2 Zombie maps through my friend this way. I only wanted the game for Zombies, but I wasn't going to pay 40$ for the game plus the 4 DLCs that came with it. Had I not done this, then I'd be stuck playing Tranzit everyday, and Tranzit... Is just an awful map.