What’s the Success Rate of Outreach Link Building?

[Nelson Rafael]

I’ve tried email outreach in the past but barely got any responses. Is this normal?

[Long Knox]

Outreach link-building success rates vary, but personalization and high-quality content improve response rates. LinkBuilder discusses this in-depth in their guide: https://linkbuilder.com/blog/what-is-outreach. Crafting compelling subject lines and offering value to the website owner increases your chances of success. Following up also plays a crucial role in getting positive responses.

[StevenMotter]

On 3/3/2025 at 10:03 AM, Nelson Rafael said:

I’ve tried email outreach in the past but barely got any responses. Is this normal?

Yeah, totally normal cold email outreach is a numbers game. If you're getting less than a 5% reply rate, tweak your subject lines, personalize more (ditch the generic pitches), and A/B test different approaches.

[yicape3940]

From pitching to journalism to running an outreach project to land guest publishing opportunities, it is all various variants on the same procedure. To truly master link building, you will require to get good at outreach (or deal with someone who is).

[xokagi]

If you want to promote your links and increase the visibility of your site in Google, I would advise you to pay attention to the quality of the written texts. In particular, before posting, check the texts with ai detector to detect text written by artificial intelligence. This is important, especially in view of the fact that Google search algorithms may perceive this negatively and you will get the opposite result.